Mike Baur is a Swiss entrepreneur. His current company, which he co-founded, is called Swiss Startup Factory. This company runs new entrepreneurs through a six-month program which sets their companies up for continued success. He entered this field after having worked in the private banking industry for over twenty years where he was a top executive. He lives in Freiburg and supports Swiss Startup Factory both financially and as one of its top leaders.
When talking about how to come up with a fantastic idea to build a new business around, Mike Baur says that inspiration strikes when it chooses to. He says ideas that just come to you are generally far better than ideas that come up from brainstorming for them. He says that the best ideas generally occur when a person decides they need a product to get something accomplished and then realize it doesn’t yet exist. If this results in solving a problem other people has as well than you have the makings of something to base a new venture on.
Mike Baur also insists that it is far better to share new business ideas than keep them to yourself. First, sharing the idea with others will give you valuable feedback that can be used to make improvements to it. Also, if you are really passionate about the idea that can rub off on the people you share it with and that might inspire them to join your team. A team of people working on a new business will accomplish a lot more than any one person could ever do, as he points out.
In order to start Swiss Startup Factory, Mike Baur teamed up with his business partner Max Meister. They each brought different experiences to this new venture. Mike Baur brought his background in private banking, and all the professional relationships he had built up including with some of the wealthiest people in Europe, while Max Meister brought his background in strategic management consulting. They had seen that Switzerland needed a firm that could help people develop new business ideas and start the company out on firm ground.
It was 2015 that they co-founded Swiss Startup Factory. Both Mike Baur and Max Meister think they did most things right getting this company going. Looking back there are some small things they think they could have done better on but overall it has been a very successful venture.