Duda Melzer: Beyond Championing for Family-owned Business

Duda Melzer is a third-generation company executive who has steered the family owned conglomerate, Grupo RBS to greater financial and operational success. His excellent management skills saw him make it to the elite Cambridge Institute for Family Enterprise (CFEG) list in 2015. Since joining the company in 2004 as director general tasked with overseeing the company’s operations in Brazil following years abroad, Eduardo Sirotsky Melzer has won several awards during his tenure at the helm of the company. He won the prestigious Ernest & Young Entrepreneur of the Year Award in 2015 and the Professional Highlight Award in 2009, which was awarded by the Brazilian Association of Propaganda (ABP). He also won the Merit Award in Management in 2015. During the ARP Communication Week in 2013, Duda Melzer was awarded the Entrepreneur Communication Award due to his excellent management practices at Grupo RBS.

However, Duda Melzer’s reputation extends beyond his excellent management of Grupo RBS where he currently serves as president and chairman of the broad of directors. He is an innovative entrepreneur who has won the Coletiva.Net Award for his entrepreneurial endeavors. He helped in the founding of Grupo RBS’s subsidiary, e.Bricks Digital where he also serves as the chairman. He owns Wine.com.br and e.Bricks Ventures.

Career and Academic Background

In a report by Valor, Duda Melzer had already made a name for himself before joining Grupo Melzer where has risen through its ranks to become its top executive officer. After graduating from Pontifical Catholic University – Rio Grande do Sul in 1998, he moved overseas where he worked for several companies in various capacities. He first worked at Booz Allen & Hamilton from 2001 up to 2002. He was then appointed a senior financial analyst at Delphi Corporation. He worked for BoxTop Media as the managing director for close to years before joining his family company. While working overseas, Duda Melzer studied at Harvard University where he graduated with a Master of Business Administration degree. You can watch him on Youtube.

Click here: http://eduardosirotskymelzer.com/

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